Games for a Living (GFAL), a Web3 gaming company, has appointed William Murray “Trip” Hawkins III, the founder of Electronic Arts and its first CEO, as its Chief Strategy Officer (CSO). Hawkins’ global experience and market penetration strategies are expected to provide valuable leadership and additional support to GFAL’s journey to mass adoption.
As the CSO of GFAL, Hawkins will be helping the company deliver next-gen products and services that gamers and mass market consumers will benefit from and understand. He has also been appointed to the board of GFAL. In a statement, Hawkins expressed his excitement about his journey with GFAL, leveraging new and emerging technologies to enhance performance and create exciting, immersive experiences for gamers. He is confident that blockchain, combined with GFAL’s vision, can create a new gaming paradigm for the benefit of all.
GFAL’s CEO, Manel Sort, expressed his excitement about having Hawkins on board as their CSO, calling him the father of modern video game publishing and one of the best visionaries in the games industry. Sort is confident that Hawkins will guide their strategy going forward and be a huge boost to their business and the future of blockchain gaming.
Hawkins is expected to build on GFAL’s mission to show how Web3 can take gaming to the next level. By leveraging the power of esports and its passionate community, GFAL is creating an ecosystem that will propel the industry into the future and unlock the full potential of blockchain-based gaming.
Before founding and leading Electronic Arts to its IPO, Hawkins worked closely with Apple co-founder Steve Jobs to design and develop the fundamental methods by which the public would come to adopt the use of computers and, later, video games. Hawkins had also worked with Sort previously at the last company he founded, a video game developer and publisher called Digital Chocolate.
Hawkins emphasized that blockchain holds a lot of potential, enabling enhanced experiences, verifiable proof of ownership and asset trading, as well as creating new opportunities for social interaction and innovative business models. GFAL wants to capitalize on that, not necessarily by forcing conventional gamers to hop on to the Web3 express, but by adding value to the gaming models that already exist.